In addiction treatment, there is a lot of mystery around the term “SEO.” It’s like a magic budget item that you have to have on there, but no one really knows what is involved.
For drug and alcohol rehab SEO the point is simple: get listed by google so that when someone searches for addiction treatment, they find your facility.
You’re Doing It Right
Yes, you have an outreach team. You have flyers. You have referrals. And this is all mandatory for getting the information about your addiction treatment center out there.
But there are a million searches for terms that have to do with addiction treatment every day. These are people who need help. And they are actively looking for an addiction treatment center to go to. The question is: Will they find you?
Does my Rehab Website Get Me On Google?
The next obvious question (or more like mistake) is: “Doesn’t having a website get me listed by Google?”
The quick answer: yes.
If you have a professional website, you are on page 750 or some ungodly number that will never see the light of day when someone is searching.
You are listed. But you aren’t just going to show up on the top of the list.
So, the better answer is: no.
Because for all practical purposes, you are buried so deeply that no one will ever get to your listing.
Good news? You can show up. It takes Drug and Alcohol Rehab SEO.
What Is Drug Rehab SEO?
Short for search engine optimization, SEO combines practices that help your website appear higher in search engines like Google. Drug rehab SEO is the technique to get your rehabilitation service to appear in more search results whenever there’s a relevant or related query.
While other digital marketing techniques like paid search (Google AdWords) will show your ads higher in search engines within hours, SEO takes between 3 and 10 months to deliver results.
However, once the traffic from SEO digital marketing campaigns starts coming in it will bring consistent leads and conversions. These people find your website because they are looking for it.
This is the value of search marketing. Someone who actively types in “help” is much more likely to accept the help you offer.
What Is Involved in Drug Rehab SEO?
There are common practices in any SEO. These like a three-legged stool: onsite SEO, off site SEO, technical SEO.
At Might Recovery Marketing agency, our rehab SEO is content focused, and strong on everything else. What that means is we make sure you are completely covered in your tech and off-site listings.
But content is king.
YOUR CONTENT IS THE MOST IMPORTANT FACTOR FOR RANKING.
Sorry for screaming at you in all caps, but this is something that needs to be known. And it is the reason Might is content-centered. Cornerstone pages, blogs, posts, Q&As, everything that is content is what gets your site its rankings.
But It Needs SEO, Too
While it is absolutely true that content is the way to traffic, your content must be optimized. You may have written the greatest article on the internet about group therapy for family members of heroin abusers, but if it is not optimized, Google will not find it.
No one will read it.
Our SEO content strategy is to write content intended to get your website to the top of the search pages.
Interested?
Get digital marketing off your plate and into the hands of experts. Let us tell you all about it.
