DIGITAL MARKETING FOR TREATMENT CENTERS

What makes someone pick up the phone and call you?

We help addiction treatment and mental health programs find the real reason people choose them, then build marketing that leads with it.

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How I Work

WHAT YOU’LL SEE

Know what’s working before you spend more.

We manage Google Ads, SEO, websites, and call tracking for addiction treatment centers, mental health programs, healthcare facilities, and more. We look at them together so you can see what brings in calls, what people are calling about, and where it makes sense to put your budget.

Where are calls coming from?

See which campaigns and website pages are generating calls.

What are people calling about?

Find out which efforts bring in inquiries for the programs you actually offer.

What should we change next?

Put budget behind the efforts bringing the right calls, and cut the ones that aren’t.

SOUND FAMILIAR?

Traffic helps people find you. The message gives them a reason to choose you.

The phone slows down

The first instinct is to spend more on ads. Often the real problem is that nobody can tell why they should call you instead of the next program.

Calls for services you don’t offer

Detox calls when you’re outpatient. Medicaid calls when you’re in-network with commercial plans. Busy phones, empty beds.

Your site sounds like everyone else’s

“Compassionate, evidence-based care.” Every center says it. Families scroll right past it.

HOW I WORK

Positioning in plain English.

Somebody chose you for a reason. My job is to find it, say it clearly everywhere, and prove it’s working.

1

Find out why people call

I talk to your admissions team, listen to calls and dig into reviews to learn what actually tips the decision.
2

Make that reason obvious

Your website, ads and listings all lead with it, so the right people see it within seconds.
3

Track what brings real inquiries

Call tracking ties every inquiry back to its source, so you know which efforts fill the programs you actually offer.

MEET JEREMY

Hi, I’m Jeremy Armstrong.

I started out as a magazine editor, finding the story, asking questions, and shaping the details into something people wanted to read. That work eventually led me into behavioral health marketing and, later, to starting Might.

I still approach marketing like an editor. I look for what’s interesting, specific, and worth telling about a program. Then I help turn those details into a story someone can connect with, whether they find it on a website, in an article, or through an ad.

Your program has a story worth telling. Let’s talk about how to bring it into your marketing.

Book a Strategy Call

SERVICES

Everything points back to the message.

Positioning & messaging

The reason to choose you, in plain words your admissions team can repeat.

Website design

Beautiful, clear pages built around how families and clients decide.

SEO & content

Show up when people search for the care you provide, where you provide it.

Paid Advertising

Campaigns aimed at the programs and conversions, not every click.

Call Tracking

Know which channel, keyword and page made the phone ring.

AI Search

Being found by the various chat and language model search options.

Let’s talk about your program.

30 minutes, no pitch deck. You’ll talk with me directly, and leave with at least one idea you can use.

Book a Strategy Call

Might Recovery Marketing. Good dog, better marketing.

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